The Good Burger vs. The Best Burger Business Plan

The Good Burger vs. The Best Burger Business Plan

Burger lovers need not settle with the regular fast food burgers which are done in a hurry with very little passion or creativity. Maybe just reserve those burger moments to super busy days when you can’t be caught sitting and enjoying burgers for too long.

But when time permits and you want to give yourself some extra love, go to a gourmet burger joint instead and enjoy the same all-American beef snack fresh with a little touch of artistry.

There are currently 3 major players in the gourmet burger industry and we’d like to take some time in comparing them.

The Good Burger vs. The Best Burger Business Plan

The Players

Five Guys started in 1986 in Arlington, Virginia. Five Guys has now been expanded to more than 1,000 locations across 47 states.

Smashburger began in 2007 in Denver, Colorado and to the present, it has grown to over 300 franchised and corporate restaurants across 32 states.

Burgerfi began in 2011 at Delray Beach, Florida, and currently has 43 locations at the moment.

There is no way to draw conclusions from their expansion and expansion due to the different durations of exposure. We cannot conclusively say that experience is a reliable indicator of burger quality. Most times the best blends are random discoveries that have nothing to do with have anything to do with experience. Furthermore the fact that taste is always a subjective judgment.

Let’s review the menu.

Burger Menu

Most gourmet burger customers are burger enthusiasts, so there’s no need for exploring other options apart from the burger menu.

Five Guys serves Hamburgers, Cheeseburgers, Bacon Burgers, Bacon Cheeseburgers, and even their mini versions for adults and kids with a little appetite.

Smashburger offers Classic Smash. Classic Smash and 8 original recipe burgers you can choose from Avocado Club, BBQ, Bacon & Cheddar, Bacon Cheeseburger, Buffalo & Blue Cheese, Spicy Jalapeno Baja, Spinach, Cucumber & Goat Cheese, Truffle Mushroom Swiss, and Avocado Ranch Black Bean Burger, plus the option to create your own burger.

Burgerfi offers five burger choices; Burgerfi Burger, Burgerfi Cheeseburger Breakfast, Burgerfi Cheeseburger All Day Burger, Veggie Burger, and Brisket Burger. Cheeseburgers and classic burgers come with double patties, and you can opt to build your own burger is also available.


Five Guys wants to make things a lot easier and not even put up specific names for their burgers simple hamburger, cheeseburger, and so on. It could indicate trust.

Because Five Guys is basically an establishment that was founded by young men who were in their prime time when they devised their recipe. They likely thought it was not necessary to name that sounded like a come on, only the best flavor. They’re content with describing what they sell in terms of “THE” burger.

The hamburgers they cook are perfect without compromising because they know that it’s the most delicious.

It is true that the Five Guys Burger recipe is truly something that you can be very proud of. The fact that it tastes is exceptional is a bit subjective, however, the more than 1,000 success stories at Five Guys locations are proof enough to show that their burger mix is loved by the majority of people.

Smashburger offered a variety of burgers. They are trying to stand apart from other fast-food burger restaurants by putting their time into creating cheese, burgers, vegetable condiments, and add-ons to create distinct styles that can be adapted to the different tastes of burger fans.

The principal reason for customers to dine at a gourmet burger restaurant over the typical fast food restaurant is that they are looking for something distinct from the standard hamburger.

Smashburger brings the concept of being unique to a whole new degree by incorporating food items that aren’t typically commonly associated with hamburgers, such as goat’s cheese, avocado and the likes that will entice any hamburger lover’s interest.

They also have an efficient, guaranteed, and never fails design, so you can create your own hamburger menu in order that when you know what you want it is possible to go ahead and make your own hamburger.

If you’re looking for a unique hamburger experience, then Smashburger could be a great restaurant to dine at.

Burgerfi is also looking to stand out, but mostly, by being larger. Their hamburgers are served in double patties indicates that they want to serve customers who prefer eating large quantities of hamburger patties.

A build-your-own-burger menu is a great option for those who want to be a bit more innovative. However, the consumer will have to take responsibility for any “misconceptions” they come up with.

Although there are extremely large, hardcore burger restaurants catering to the adventurous and casual eater, Burgerfi would like to concentrate on mid-sized eaters who wish to experience something larger than McDonald’s Big Mac but smaller than Heart Attack Grille’s Quadruple Bypass.

It’s a wise move for Burgerfi since it caters to a wider crowd as opposed to Five Guys that are so basic and the Smashburger brand that is distinctive.

What factors determine the success of the burger industry?

It is in the creation of the most delicious hamburger?

Are they in packaging and the presentation of the burger?

Perhaps, it is in the discovery of a huge market?

The success of a burger won’t happen inside the restaurant. It’ll still be won at the table of a businessman.

Although Burgerfi isn’t the smallest number of restaurants of the three gourmet burger chains currently but it will expand rapidly over the next few years, and eventually overtake the two other burger joints.

A Slice of Pizza contains 19 more calories than Burger

According to USDA USDA, a slice of cheese pizza has 285 calories, whereas the burger that has only one patty and no condiments have 266 calories. The average person eats 3-4 slices of pizza per day and the calories rise to 800-900 calories.

The NHS recommends a daily intake of 2000 calories for women and 2500 for males. Thus, it is conclusively concluded that burgers have lower calories than pizzas. However, this was only meant for a lighter burger, and not for the oily hamburgers sold by huge chain restaurants.

Let’s now compare calorific content in some of the well-known pizzas and burgers.

Pizza (14”, 1 Slice)



Domino’s Pepperoni Pizza 370 McDonald’s Big Mac 550
Pizza Hut Pepperoni Pizza 299 Burger King Whopper 657
Little Caesars Pepperoni Pizza 280 Wendy’s Baconator 960

Now, we can conclude that neither is healthy, as they are both containing massive amounts of calories. Consuming more calories can cause obesity that can lead to heart diseases as well as high blood pressure, gallstones, diabetes, and cancer. To prevent these issues it is recommended that you should make sure you include plenty of nutritious vegetables and less cheese in pizzas and burgers.

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